The Challenge
Increase new conquest appointments & ROs.
The Strategy
Service Customer deployed fixed ops campaigns built around new conquest ROs.
The objective was simple. New conquest ROs, more trade-ins, more car sales.
The Results
Increase appointments & ROs while keeping cost efficiency tight.
$47.50
cost per new conquest RO
69%
higher engagement
90%
increase in conquest ROs
The lifetime value of a new service customer outside of your CRM is over $7,000
Everyone else focuses on CRM leads because they are the easiest leads. We are the only ones doing the harder work to grow new trade-ins and sales from new RO's.
Driven by Innovation +30% Increase in service show rate
Fill Your Service Bays With Real ROs
Predictive Service Targeting
We target customers before they need service using mileage, ownership age, and repair timing, not generic schedules. Multi-faced approach to bring you new service customers while engaging customers already in your CRM.
Human BDC Scheduling
Human connection is warm and engaging, AI is efficient and cold. AI can’t replace trust, objection handling, or real conversations. Our BDC is fully trained in service-specific dialog.
ROI Dealers Can Trust
No vanity numbers. No inflated “attributed” revenue. Just real appointments, real ROs, real dollars. Let the increase in service volume speak for itself
Fill your bays with new ROs with the highest lifetime value.
Plant the seed with a new service RO and grow a new lifetime customer that services with you, refers you, and buys from you.
By the numbers
Service Customer is the only company focused on conquesting new ROs
Service Customer blends predictive service intelligence with human BDC outreach to deliver measurable growth in appointments, RO value, and customer retention.
0+
Years in automotive marketing
0k+
Confirmed service appointments
25%
Increase in service show rate
Empowering your business
How Service Customer gets you new ROs
-
Protect (CRM)
We target owners based on mileage, timing, and service history before they need the repair. -
Attack (CRM + Conquest)
Protect your CRM customers and gain new Conquest customers across all channels. -
Connect
Our human BDC follows up by phone, text, and email to book confirmed appointments.
Elevating dealership service growth.
Transforming service lanes with strategy.
Improving retention and profitability.
Service Customer helped us get new customers in the door that we had never seen before and bring them back multiple times. Previously, we were only focused on marketing to our previous customers.
Every month has been stronger than the last. Service Customer's new conquest ROs are slowly turning into more and more ROs and trade-ins which has all departments in our dealership excited.
Discover Service Customer
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